It’s 2018, and email marketing is still the most valuable piece of your online marketing puzzle.
An eMarketer survey of small and medium businesses found that 81% and 80% of respondents, respectively, said email marketing drives customer acquisition and retention. Email’s usefulness was followed by organic search at 62% for acquisition and social media at 44% for retention—both rated effective by far fewer respondents than those who chose email.
Source & Read More: https://blog.vendhq.com/post/64901831158/email-marketing-for-retailers-2